b'What unexpected challenges did you face when starting your business and team in the U.S.?JJ:The biggest challenge wasnt languageit was the pace and the rules. Things like permitting, sourc-ing, and labor move slower here. That contrast made our speed a real strength. Balancing local compli-ance with Chinese efficiency has been our ongoing strategy.What cultural shocks did you experience in the U.S., and how did you overcome them?JJ:In China, we prioritize collec-tive efficiency. In the U.S., its more about individual expression and procedural fairness. At first, I struggled with the slower communica-JJ: tion rhythm. But over time, Ive learned to listen more, slow down, andbuild trust through clarity. What do you think sets FARNEAR DESIGN apart fromother design studios?FARNEAR DESIGN JJ:Our efficiency. For example, we completed our Laguna Beach studio in just one monthsomething rarely seen in the U.S. It reflects our JJ: integrated system from China, blending speed with quality. What current design trends are you most excited about,and how do youincorporate them into your projects? JJ:Im excited about quiet luxury and sustainable minimalism. In our projects, were focusing on craftsmanship, sustainable materials, and JJ: Quiet Luxury layering textures to create emotional depth without over-decoration. Sustainable Minimalism Whats your most important advice for other Chinese designers considering going global?Dont be afraid to start over. And dont just export symbolstrue glo-JJ:balization is about entering, understanding, and innovating from within. JJ: You dont have to change who you are, but you must learn to expressyour values in a language the other side understands.In one sentence, what do you hope FARNEAR DESIGNFARNEAR DESIGN stands for in the U.S.?JJ:We aim to represent contemporary expression from the East, infused JJ: with Western opennessa bridge between cultures, not a replicator ofstyles. Justin Jia FARNEAR DESIGN 1205 N Coast Highway, Laguna Beach justin@farneardesign.comfarneardesign.com SCAN FOR VIDEOBALLIET + WANG LUXURY LIVING 43'